Customer Engagement
Prioritizing your customers and strengthening your business are two sides of the same coin. Ask your customers what they want and need first—then find creative, insightful ways to follow through.
Retain your customer base through a recession
During an economic slowdown, you can take specific steps to maintain and even grow your existing customer base. Deepen customer relationships by delivering seamless, personalised CX on all channels.
Latest stories
How to track and improve your customer loyalty
Businesses need loyal customers. But gaining and maintaining customer loyalty is hard work. Zendesk’s CX Trends…
How to take airline CX out of a holding pattern
Reach new heights with better customer experiences. Get our top tips and expert advice.
Live or virtual: The future of B2B events?
While some may have missed the personal touch of in-person events during lockdown, many also enjoyed…
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How live commerce can break down customer-experience barriers
Learn how live commerce puts the power back in the brand's hands and improves the overall customer experience.
8 customer service standards to elevate your business
Customer service is a key differentiator in today’s competitive business landscape. Set customer service standards and regularly refine them to delight your audience and boost brand loyalty.
How to build a content strategy for your business
Content marketing is an important part of today’s digital strategies. Over 80% of marketing teams use…
How customer experience is helping payment companies and digital banks to differentiate
As consumers, we are living our lives through technology – and increasingly mobile technology at that.…
Google Business Messages: 3 best practices for customer service teams
Meet customers where they are and build stronger connections with them through Google Business Messages.