Customer Engagement

Prioritizing your customers and strengthening your business are two sides of the same coin. Ask your customers what they want and need first—then find creative, insightful ways to follow through.

Retain your customer base through a recession

During an economic slowdown, you can take specific steps to maintain and even grow your existing customer base. Deepen customer relationships by delivering seamless, personalised CX on all channels.

Latest stories

How to track and improve your customer loyalty

How to track and improve your customer loyalty

Businesses need loyal customers. But gaining and maintaining customer loyalty is hard work. Zendesk’s CX Trends…

How to take airline CX out of a holding pattern
Article | 5 min read

How to take airline CX out of a holding pattern

Reach new heights with better customer experiences. Get our top tips and expert advice.

Live or virtual: The future of B2B events?
Article | 5 min read

Live or virtual: The future of B2B events?

While some may have missed the personal touch of in-person events during lockdown, many also enjoyed…

How live commerce can break down customer-experience barriers
Article | 4 min read

How live commerce can break down customer-experience barriers

Learn how live commerce puts the power back in the brand's hands and improves the overall customer experience.

8 customer service standards to elevate your business
Article | 14 min read

8 customer service standards to elevate your business

Customer service is a key differentiator in today’s competitive business landscape. Set customer service standards and regularly refine them to delight your audience and boost brand loyalty.

How to build a content strategy for your business
Article | 4 min read

How to build a content strategy for your business

Content marketing is an important part of today’s digital strategies. Over 80% of marketing teams use…

How customer experience is helping payment companies and digital banks  to differentiate
Article | 5 min read

How customer experience is helping payment companies and digital banks to differentiate

As consumers, we are living our lives through technology – and increasingly mobile technology at that.…

Google Business Messages: 3 best practices for customer service teams
Article | 6 min read

Google Business Messages: 3 best practices for customer service teams

Meet customers where they are and build stronger connections with them through Google Business Messages.