How-to guides

Customer experiences can be complicated, but your customers don’t have to know that. Read our how-to guides for actionable steps and behind-the-scenes tips for building better customer relationships.

How to track consumer behaviour (and why you should)

Track consumer behavior and leverage that data to create better, more personalized customer experiences.

Latest stories

How to manage multiple teams effectively
| 7 min read

How to manage multiple teams effectively

As a result of COVID-19, lots of businesses have had to learn how to manage multiple…

Social media strategy—how is it done?
| 5 min read

Social media strategy—how is it done?

Social media. Everyone uses it, but not everyone does so effectively. Companies with a robust social…

Styles and methods of conflict management in customer service
Article | 5 min read

Styles and methods of conflict management in customer service

Most people try to avoid conflict in their day-to-day lives, but anyone in customer service can…

How can technology help provide better customer care?
Article | 4 min read

How can technology help provide better customer care?

Customer care is a key part of any business, whatever ‘customer’ means to you. And increasingly…

A step-by-step guide to a new CRM integration
Article | 6 min read

A step-by-step guide to a new CRM integration

Customer relationship management (CRM) integrations can be a time-consuming and costly process if they’re not planned…

Guide to the Zendesk Marketplace

Guide to the Zendesk Marketplace

When your agents can deliver a great experience, customers are more likely to do business with you.

How To Work Better And Smarter In Customer Service
Guide | 4 min read

How To Work Better And Smarter In Customer Service

To ensure your customers are always happy, your service team needs to be happy too. By…

How to invest in the right CX technology for the future of your business
Article | 6 min read

How to invest in the right CX technology for the future of your business

Achieving business success has always been a balancing act. On one hand, it’s about understanding how…