Customer relationships
How communicating in a simple and concrete manner boosts effectiveness
Ever been on a train and wondered what the announcer is talking about? Whether it’s adding…
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Pop-up stores bring the best of both worlds to omnichannel retail
We often associate the summer with the sporting action we’re able to enjoy. Whether it’s the…

Making online reviews work for you: A business’s playbook
When was the last time we visited a new restaurant or brought a product from an…

How to build customer trust: 4 things to start doing today
Customer trust is key to driving loyalty and business success. To earn it, companies must understand and respect their customers and provide relevant, personalised experiences.

What customer first really means
Customer first means business success. Here's how.

Bringing empathy to product design
There’s never been a better time to understand our customers. We have access to gazillions of…

How to gently remind a potential customer
Don’t worry if it’s been a while since you’ve heard from a prospective client. A gentle…

Fast, flexible and customer-obsessed: Reimagining agile customer support at scale
“Agility is the ability to adapt and respond to change … agile organizations view change as…