Customer relationships
Live or virtual: The future of B2B events?
While some may have missed the personal touch of in-person events during lockdown, many also enjoyed…
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Article | 4 min read
Here's how a customer-centric approach can help traditional retail banks win back customer trust
While 2020 will certainly go down in history as the year that rocked our economic foundations,…

Article | 7 min read
Bringing empathy to product design
There’s never been a better time to understand our customers. We have access to gazillions of…

How to gently remind a potential customer
Don’t worry if it’s been a while since you’ve heard from a prospective client. A gentle…

Article | 7 min read
Empathy and humanistic design are customer service game changers
Airports are a petri dish for the worst customer service blunders.